Market research

Market research is crucial in the development of a market entry strategy. Conducting thorough market research can help you choose the right markets for your business and can provide you with industry information, competitor activity or identify business opportunities.

Market Research services

Export Marketing Research Scheme (EMRS)
EMRS is managed by The British Chambers of Commerce. and offers free, independent advice about researching export markets. Businesses may receive financial subsidies of up to 50% towards marketing research costs. EMRS can provide intelligence on market size and segmentation, regulations and legislation, customer needs, usage and attitudes, distribution channels, global trends and competitor activity, strategy and performance. If you need any further information please contact UKTI and call 08456 048 048 or email

Overseas Market Introduction Service (OMIS)
OMIS enables businesses to communicate directly with UK Trade & Investment’s global commercial teams located in overseas offices who can give you bespoke business advice and visit support. OMIS services range from basic market research to more comprehensive, tailored market information including potential market entry strategies, identify possible business partners, advice on competitors, local regulations, technical standards, etc.  If you need any further information please contact UKTI and call 08456 048 048 or email  

Researching Export Markets Training Course
You can get up to speed with the latest market research techniques on this interactive training course provided by the British Chamber of Commerce. You will be trained on how to use marketing research as an effective tool in marketing decision-marking, selecting a territory, preparing a research brief, how to select and commission consultants and planning and conducting field research overseas.

Market Sector Information

UK Trade & Investment market sector information
Reports on opportunities in specific market sectors (e.g. Aerospace) around the world. You must register (free) to access the information.

UK Trade & Investment "sector in country” reports
Reports on opportunities in specific market sectors and countries. This information is available to approved and registered companies (registration is free).

Market Opportunities

The UK Trade & Investment Business Opportunities
This free internet-based service provides UK-based businesses with details of international opportunities, gathered by UK Trade & Investment from its network of British Embassies, High Commissions and Consulates worldwide. To benefit from the service, simply register your business on the website. You will then be able to see the latest opportunities matching your profile. If you need any further information please contact UKTI and call 08456 048 048 or email

Public Sector Contracts
The ‘Tenders Electronic Daily’ website contains the public sector contracts that have been put out to tender within the European Union. It is updated daily and allows you to search for any type of tender by region, size, date etc.

Country Information
CIA World Fact book
Detailed economic, political and geographic information on all countries.
Croner’s Reference Book for Exporters
This is a comprehensive guide to exporting goods to over 170 countries with in-depth guidance on procedures and documentation for each country. Croner’s is available to subscribers as a manual, CD-Rom and online. The book can also be purchased through your local Chamber of Commerce.
This website is operated by HM Customs and Excise and provides a database of detailed market intelligence on international trade (volumes, trends etc by product) and regional trade statistics.