Recommendation 4

Invest in innovation that directly benefits the public by ensuring that public sector websites spend about as much on innovation as leading knowledge businesses.  DirectGov, BusinessLink and NHS Choices should create a combined innovation pot of 10% of their budgets, focussed on improving the public experience of government websites, through outside-in innovation not internal requirements.  Some of this money should be used to support development of APIs for data with the greatest demand as demonstrated by ‘backstage’ communities and the OPSI data unlocking service.

Annual plans on how this £10m innovation pool is to be deployed should be published and agreed by a new Head of Digital Engagement.