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A2. Awareness of Alcohol Units in the On-trade
1 January, 2013
Submitted: 17 April, 2014
Please describe how you have promoted awareness of alcohol units, NHS drinking guidelines and the associated health harms in the on-trade, over the last year.
We understand we have a duty to ensure the responsible operation of all our businesses for our guests, employees and the wider community, which includes ensuring consumers, have the information they need to make informed choices when eating and drinking in our businesses. We support initiatives to build our guests' knowledge about what they are drinking and also support anti-drink drive initiatives. As a result, the vast majority of our businesses now include unit information and ABV details on drinks menus to help promote customer awareness of responsible drinking, and a range of soft drinks are always available.
Many of our brand websites also include links to the Drinkaware - 'Why Not Let Good Times Go Bad' information website.
We are a major funder of the Drinkaware Trust and will continue to support the Trust's work to reduce alcohol misuse and promote responsible drinking.
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