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P5. Physical Activity Inclusion
1 January, 2013
Submitted: 19 April, 2015
Through your physical activity pledges you will be working with employees, customers/consumers and/or local communities. For each group (as applicable) please describe the specific activities or projects you have undertaken over the past year.
For example, employee incentive schemes to promote physical activity, awareness raising activities or improvements to facilites to promote active travel.
Physical activity has been built into our STARS system so that teachers/staff in schools can report on it. We can measure walking and cycling levels to and from school. We offer physical activity resources/campaign toolkits for staff to use to promote physical activity like running bikers breakfasts or a big month of walking.
Physical activity will be a focus of our new system for workplaces and communities
For example, supporting/sponsoring local physical activity programmes, promoting physical activity to customers through website campaigns or in-store materials.
For our membership customers - sharing best practice about physical activity is key - and we include sections within our website and comms relating specifically to walking and cycling. We also work in partnership with charities like sustrans and livingstreets to ensure we promote approved physical activity initiatives to our members
For example, support for community-based physical activity programmes (such as funding, sponsorship or other promotion activity), working with local partners to engage communities is physical activity opportunities.
Physical activity has been built into our STARS system so that teachers/staff, parents, pupils and other members of the school community can record their mode of travel to school and take part in our physical activity resources/campaign toolkits like bikers breakfasts or a big month of walking.
Please estimate the number of people that (a) participated in your community programmes:
Please estimate the number of people that (b) were more active as a result of participating:
Please explain how you arrived at these estimates (if unknown, please explain why):
Please indicate which of the following demographic groups within the local community that you have worked with to promote increased participation in physical activity:
Women, Men, Older adults (65+), Children & young people, Black or Minority Ethnic (BME) Communities, Disabled People, People from deprived communities, Other (please specify)
We would be interested to know if your pledge activity over the last year has delivered a measurable increase in participation in physical activity. If so, please describe and provide an estimate of the level of increase and how you measured this. There is a 2000-character limit when completing this section.
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