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P3. Active Travel
1 January, 2013
Submitted: 19 April, 2015
Through your physical activity pledges you will be working with employees, customers/consumers and/or local communities. For each group (as applicable) please describe the specific activities or projects you have undertaken over the past year.
For example, employee incentive schemes to promote physical activity, awareness raising activities or improvements to facilites to promote active travel.
Our STARS scheme that is a school travel accreditation scheme can be used by LAs and schools and although the focus in children, staff at the schools are also included. Promotion of active travel is in the first instance directed at the staff whom are encouraged to trickle down the messages to other staff, and then parents/families. The STARS scheme is an incentive scheme whereby schools apply for one of three levels - bronze, silver and gold. The incentive is for the school but praise is given to the teacher and staff whom execute the work.
Modeshift is now developing a system for workplaces and should be ready to launch in summer 2015
For example, supporting/sponsoring local physical activity programmes, promoting physical activity to customers through website campaigns or in-store materials.
For example, support for community-based physical activity programmes (such as funding, sponsorship or other promotion activity), working with local partners to engage communities is physical activity opportunities.
Our STARS scheme, that is a school travel accreditation scheme, can be used by LAs and schools and although the focus is children, schools going for the silver and gold level need to build in a community approach. Promotion of active travel is in the first instance directed at the staff whom are encouraged to trickle down the messages to other staff, and then parents/families. silver and gold schools also include the wider local community as well as the school community. The STARS scheme is an incentive scheme whereby schools apply for one of three levels - bronze, silver and gold.
we are also developing a work place and community equivalent
Please estimate the number of your employees who report they are regularly using active modes of travel and explain how you arrived at this estimate.
Has the number of your employees using active modes of travel increased since last year? If unknown, please explain why:
If your active travel pledge activities have focused on customers or local communities, have you observed or measured any increases in active travel in these groups? If yes, please provide details and where you have been able to measure this please explain how you arrived at this estimate.
We would be interested to know if your pledge activity over the last year has delivered a measurable increase in participation in physical activity. If so, please describe and provide an estimate of the level of increase and how you measured this. There is a 2000-character limit when completing this section.
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