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A1. Alcohol Labelling
1 January, 2013
Submitted: 29 April, 2015
Please describe the progress you have made on alcohol labelling, over the last year (2000 characters limit):
Shepherd Neame already meets and exceeds the requirements of the Responsibility Deal in the labelling of its retail products. The labels of all beer bottled at our brewery include the following information: product ABV; unit content highlighted in a bottle graphic; maximum units per day, as recommended by UK Chief Medical Officers (men 3-4, women 2-3); the website address of Drinkaware, www.drinkaware.co.uk; the industry-standard warning symbol regarding drinking while pregnant; location of brewing and bottling, Shepherd Neame Ltd, Faversham, Kent, ME13 7AX, England.
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