Enterprise Inns plc

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A5. Support for Drinkaware

Committed since:

1 January, 2013

Delivery plan:

Submitted: 20 December, 2011

Enterprise Inns have worked closely with Project 10 and Drinkaware on the "Why let good times go bad" campaign since its inception. Enterprise Inns commits to maintaining the levels of financial support and in-kind funding for Drinkaware and the "Why let the good times go bad?" campaign as set out in the memoranda of understanding between industry, government and Drinkaware providing that Drinkaware remains viable and continues to meet the expectations of its stakeholders. Enterprise Inns have contributed considerable media in kind support through all communication channels available to the organisation to ensure that both internal staff and publicans are aware of and become actively involved in the campaign.

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