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P3. Active Travel
1 January, 2013
Submitted: 26 September, 2014
Through your physical activity pledges you will be working with employees, customers/consumers and/or local communities. For each group (as applicable) please describe the specific activities or projects you have undertaken over the past year.
For example, employee incentive schemes to promote physical activity, awareness raising activities or improvements to facilites to promote active travel.
Active Travel. We have an internal green travel scheme which promotes active travel as well as car sharing. We sign up to national awareness days and promote 'walk to work week' and similar activities via our electronic channels. In addition at some sites there have been local groups such as Coventry City Council attend to do bike clinics offer info and awareness on local activities, promote local bike days out and leaflets on cycle routes.
As part of our flexible benefits package we offer a cycle to work scheme which has a healthy take up year on year. We have some very keen cyclists who champion the scheme with personal stories and targeted communication campaigns. In addition to this there are offers for subsidised membership at gyms and other fitness linked offers.
For example, supporting/sponsoring local physical activity programmes, promoting physical activity to customers through website campaigns or in-store materials.
For example, support for community-based physical activity programmes (such as funding, sponsorship or other promotion activity), working with local partners to engage communities is physical activity opportunities.
Please estimate the number of your employees who report they are regularly using active modes of travel and explain how you arrived at this estimate.
Has the number of your employees using active modes of travel increased since last year? If unkwown, please explain why:
If your active travel pledge activities have focused on customers or local communities, have you observed or measured any increases in active travel in these groups? If yes, please provide details and where you have been able to measure this please explain how you arrived at this estimate.
We would be interested to know if your pledge activity over the last year has delivered a measurable increase in participation in physical activity. If so, please describe and provide an estimate of the level of increase and how you measured this. There is a 2000-character limit when completing this section.
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