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P5. Physical Activity Inclusion
1 January, 2013
Submitted: 8 April, 2015
Through your physical activity pledges you will be working with employees, customers/consumers and/or local communities. For each group (as applicable) please describe the specific activities or projects you have undertaken over the past year.
For example, employee incentive schemes to promote physical activity, awareness raising activities or improvements to facilites to promote active travel.
For example, supporting/sponsoring local physical activity programmes, promoting physical activity to customers through website campaigns or in-store materials.
For example, support for community-based physical activity programmes (such as funding, sponsorship or other promotion activity), working with local partners to engage communities is physical activity opportunities.
The English Federation of Disability Sport (EFDS) is the strategic lead in sport and physical activity for disabled people in England - www.efds.co.uk. Managed by EFDS, the Inclusive Fitness Initiative (IFI) continues to support the health and fitness sector to become more accessible, making it fundamental in addressing inequalities in physical activity, reaching inactive populations, raising awareness of the benefits of exercise and creating demand. Through IFI Mark accreditation, a network of over 420 public sector leisure centres have been given support, resources and expert advice in the key areas of (a) accessible facilities (b) inclusive fitness equipment (c) workforce development (d) marketing and engagement and (e) sports development opportunities. The result is an increased quality and quantity of community based active leisure provision, meaning more opportunity and choice for disabled people to lead healthy lifestyles and improve their physical and mental wellbeing.
Specifically in 2014/15 the IFI has:
- Worked on a one-to-one basis with 18 leisure centres to improve access for disabled people
- Increased the number of IFI Accredited inclusive fitness products to 127 items from 16 different equipment suppliers
- Improved service provider skills through 115 front line staff receiving disability equality / customer service training and 136 fitness instructors undertaking the Level 3 REPs accredited Exercise and Disability course from YMCAfit
- Developed Delivering an Excellent Service for Disabled Customers online training course to raise awareness and provide practical advice to create welcoming and accessible leisure environments for all leisure operators - www.efds.co.uk/inclusive_fitness/staff_training
Please estimate the number of people that (a) participated in your community programmes:
Please estimate the number of people that (b) were more active as a result of participating:
Please explain how you arrived at these estimates (if unknown, please explain why):
Our role within the sector is to provide advice and share good practice around disability access and inclusion, and whilst we are confident that there has been an increase in physical activity participation by disabled people as a result of our efforts we are unable to directly collect or disclose this information from our partners.
Please indicate which of the following demographic groups within the local community that you have worked with to promote increased participation in physical activity:
Women, Men, Older adults (65+), Children & young people, Black or Minority Ethnic (BME) Communities, Disabled People, People from deprived communities, Other (please specify)
Disabled people are our explicit focus, however the nature of this demographic group means that this also includes women, men, older adults (65+), children & young people, black or minority ethnic (BME) communities and/or people from deprived communities, amongst others.
We would be interested to know if your pledge activity over the last year has delivered a measurable increase in participation in physical activity. If so, please describe and provide an estimate of the level of increase and how you measured this. There is a 2000-character limit when completing this section.
As outlined above, our role within the sector is to provide advice and share good practice around disability access and inclusion.
EFDS's Charter for Change was unveiled on 24th February 2015 at the Houses of Parliament in a session hosted by Gerry Sutcliffe MP (Chair of the Disability Sports All Party Parliamentary Group) and Baroness Tanni Grey-Thompson, our Honorary President. EFDS is calling upon those involved in providing opportunities and supporting disabled people to live active lives to commit their support to the Charter.
We believe that everyone, especially those within Government, sport, fitness, health, third sector and the media as well as those involved in communications, has the power to change minds and increase the number of active disabled people.
The charity and our partners have listened to disabled people. The Charter sets out what disabled people say they need to make this possible, through 3 asks:
1. Everyone involved in providing sport or physical activity will support disabled people to participate.
2. Disabled people will have the same opportunity as non-disabled people to be active throughout their lives.
3. All communications about sport and physical activity will promote positive public attitudes towards disabled people's participation.
EFDS are calling upon the sector to demonstrate how they will meet the Charter through the sharing of good practice case studies - www.efds.co.uk/charter
In 2014/15 EFDS has also expanded its Engagement Team, responsible for developing effective networks between the sports sector and disabled people and supporting key local partners to become more effective in enabling disabled people to become active - www.efds.co.uk/our_work_in_sport/local_engagement
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