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Group of pledges:


Annual Update:

Submitted: 16 June, 2013

For the first time ever, Asda has appointed a full-time colleague to lead our Alcohol Corporate Social Responsibility Strategy and co-ordinate activity across the business to ensure we’re always doing the right thing when it comes to responsible alcohol sales. This includes providing education and information for our customers, developing our partnerships with third parties like Addaction or Drinkaware and training our colleagues in new regulations.

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