A4. Tackling Under-Age Alcohol Sales
"We commit to ensuring effective action is taken in all premises to reduce and prevent under-age sales of alcohol (primarily through rigorous application of Challenge 21 and Challenge 25)."
Information is available on what this pledge sets out to achieve, the benefits, how you help us deliver this and how you will report on your progress.
A full list of the signatories to this pledge is included below.
Annual updates
Annual updates for 2011/12 are available in the following documents.
Partners A to C
Partners D to J
Partners K to R
Partners S to Z
Annual updates for 2012/13 and 2013/14 can be viewed below.
Annual Updates 2012-2013
Annual Updates 2013-2014
Partners currently committed to this pledge (68):
- 10 International (since 18 July, 2011) View latest update
- ALDI Stores Ltd (since 10 March, 2011) View latest update
- Anniston Farms (Arbroath) Ltd (since 31 July, 2014)
- ASDA (since 10 March, 2011) View latest update
- Berry Bros & Rudd Limited (since 11 March, 2011)
- Bibendum Wine Ltd (since 10 March, 2011) View latest update
- Brand Phoenix Limited (since 10 March, 2011) View latest update
- BrewDog (since 24 July, 2013)
- British Beer & Pub Association (since 10 March, 2011) View latest update
- British Institute of Innkeeping (The) (since 11 February, 2011) View latest update
- Broadland Wineries Ltd (since 3 January, 2012) View latest update
- C&C Group plc (since 10 March, 2011) View latest update
- Cambridge Wine Merchants (since 2 March, 2012)
- Cellar Trends Ltd (since 10 March, 2011) View latest update
- Central England Co-operative (since 30 November, -0001) View latest update
- Charles Wells (since 11 March, 2011) View latest update
- Co-operative Group (The) (since 7 March, 2011) View latest update
- Coe Vintners (Coe of Ilford Ltd) (since 11 March, 2011) View latest update
- Daniel Thwaites PLC (since 30 November, -0001) View latest update
- Diageo Great Britain Limited (since 10 March, 2011) View latest update
- Direct Wines Holdings Ltd (since 11 March, 2011) View latest update
- Empire Cinemas Ltd (since 16 April, 2013) View latest update
- Enterprise Inns plc (since 10 March, 2011) View latest update
- Essentially Wine Ltd (since 11 July, 2011) View latest update
- Everards Brewery Ltd (since 7 March, 2011) View latest update
- Frederic Robinson Ltd (since 10 March, 2011) View latest update
- Fuller, Smith & Turner P.L.C. (since 10 March, 2011) View latest update
- Gift Creation & Design Ltd (since 13 June, 2014)
- Greene King plc (since 10 March, 2011) View latest update
- H. Weston & Sons Ltd (since 18 July, 2011) View latest update
- Heineken UK (since 10 March, 2011) View latest update
- Iceland Foods Ltd (since 25 March, 2011) View latest update
- JD Wetherspoon PLC (since 10 March, 2011) View latest update
- Joseph Holt Ltd (since 4 March, 2011) View latest update
- JW Lees & Co (Brewers) Ltd (since 10 March, 2011) View latest update
- LIDL UK Gmbh (since 8 February, 2012) View latest update
- Majestic Wine Warehouse Ltd (since 10 March, 2011) View latest update
- Marks & Spencer (since 4 March, 2011) View latest update
- Marston's PLC (since 4 March, 2011) View latest update
- McMullen & Sons Ltd (since 10 March, 2011) View latest update
- Midcounties Co-operative (since 11 March, 2011) View latest update
- Mitchells & Butlers plc (since 10 March, 2011) View latest update
- Molson Coors Brewing Company (UK) Ltd (since 10 March, 2011) View latest update
- Morrisons (Wm Morrison Supermarkets Plc) (since 10 March, 2011) View latest update
- Odeon Cinemas Ltd (since 6 March, 2012) View latest update
- PLACES FOR PEOPLE LEISURE (since 7 March, 2011) View latest update
- Punch Taverns (since 10 March, 2011) View latest update
- Restaurant Group Plc (since 15 September, 2011) View latest update
- SA Brain & Company Ltd (since 10 March, 2011)
- Sainsbury's Supermarket Ltd (since 10 March, 2011) View latest update
- Shepherd Neame Ltd (since 10 March, 2011) View latest update
- South Somerset District Council (since 2 June, 2014)
- Southern Co-operative (The) (since 2 September, 2011) View latest update
- SPAR (UK) Ltd (since 30 April, 2014) View latest update
- St. Austell Brewery Co. Ltd (since 10 March, 2011) View latest update
- T&R Theakston Ltd (since 10 March, 2011) View latest update
- Tesco PLC (since 10 March, 2011) View latest update
- Thurrock Council (since 7 May, 2014)
- Vue Entertainment (since 2 December, 2013) View latest update
- W. H. Brakspear & Sons Ltd (since 11 March, 2011) View latest update
- Wadworth (since 26 August, 2011) View latest update
- Waitrose (since 10 March, 2011) View latest update
- Whitbread Group PLC (since 30 November, -0001) View latest update
- Wine and Spirit Trade Association (WSTA) (since 10 March, 2011) View latest update
- Wines of Interest (since 29 July, 2011) View latest update
- Worcestershire County Council (since 24 February, 2012) View latest update
- Young & Co's Brewery PLC (since 10 March, 2011) View latest update
- ZZ DXW test org (since 2 February, 2015)
