Local safeguarding children boards (LSCBs) have a statutory obligation to communicate and raise awareness of their activity as outlined in Working Together to Safeguard Children: A guide to inter-agency working. This includes ensuring that partner organisations, such as statutory and independent agencies and employers, are aware of safeguarding arrangements. It is also important that members of the local community have an increased understanding of the work that is being carried out to help keep children safe.

Stakeholder and wider public communications in an area as complex as safeguarding can present many challenges. However, if carried out effectively, it can have a significant impact in supporting the work of the LSCB.

This toolkit is a guide on how to communicate the work of your LSCB to partners, stakeholders and the wider public. In doing so, you can engage them in helping you to deliver your objectives and keep children safe.

Communicating effectively

There are several tools which can help you to communicate effectively and ensure your messages land successfully with key audiences. Knowing who you are communicating with is the first thing to identify. It is also important to make sure that the information you are giving your audiences about your LSCB and your work is consistent and easy for them to understand. This is where a core script and key message can help.

Creating a communications plan

The guide to creating a communications plan has been produced to help communicators like you reach key audiences effectively. It contains a range of ideas to get you started and can be used as an on-going reference tool.

Sharing good practice

A number of case studies, highlighting various communications work by a selection of LSCBs, provide a useful insight into how some LSCBs have tackled communications challenges. There are also details on how you can share your best practice communication ideas with us.

Sources of further support

Don’t forget that you can also get in touch with safeguarding advisers who will be able to offer you support.

We have also provided a set of additional resources and information that will help you to plan and deliver your internal and external communications effectively.

Keep in touch

We are keen to hear your views on the type of information and resources available from this section, including ideas on where further support is needed. Please email your feedback to the Department.