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Product highlights

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London 2012 clothing


Introducing our great new seasons clothing collection from adidas.



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London 2012 special edition mascots


Celebrate the launch of Wenlock Queen's Guard and Mandeville Beefeater with special London 2012 mascot pin badges, toys and accessories.


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London 2012 sports


The London 2012 Olympic Games will feature 26 sports from Archery to Weightlifting and our range of sports specific souvenirs and collectables is growing every day.

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Special edition mascots


Get behind the Games with London 2012 Union Jack logo collections.



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Olympic Games ticket applications open until 11.59pm on 26 April 2011

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