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“It must be gov”

  • Published: Monday, 4 January 2010

Today Directgov is launching a major national television advertising campaign, recommending that members of the public 'go Directgov' to access essential government services and information.

Campaign will increase awareness of Directgov

Watch the TV ad

Suggs, Kelly and Honor all go Directgov

The new campaign promotes the slogan "I'd go direct, guv" and features a number of well-known faces including, Suggs, Nick Moran, Christopher Biggins, Honor Blackman, Janet Street-Porter and Kelly Brook. Oscar-winning actress Dame Helen Mirren provides the voice-over.

Mike Hoban, Communications Director said: “Accessing government information can be complex. The new advert will increase awareness of Directgov, and promote easy access to essential government services and information, all in an impartial, accurate and up-to-date manner.”

Car tax? - I'd go Directgov

You can apply for a new tax disc or, if you intend to take the vehicle off the road, declare Statutory Off Road Notification (known as SORN) directly over the internet.
 
You can also use the vehicle enquiry service to check what information DVLA holds on its database about a vehicle.

Find a new job? - I'd go Directgov

Use the jobs and skills search on Jobcentre Plus - one of Britain’s largest databases of job vacancies - and find a job to suit you. It also lets you search for training, career information, voluntary work and childcare providers across the UK.

Tax credits? - I'd go Directgov

If you're responsible for at least one child or young person who normally lives with you, you may qualify for Child Tax Credit. If you work, but earn low wages, you may qualify for Working Tax Credit. Use the quick online questionnaire to find out if you're likely to qualify for tax credits.

Pensions? - I'd go Directgov

Find information on state, company and personal pensions, how to get a State Pension forecast, guides on planning for your retirement, and help with tax matters during retirement.

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