This snapshot taken on 15/11/2009, shows web content selected for preservation by The National Archives. External links, forms and search boxes may not work in archived websites.
Latest
Home » Road Projects » Area 9 » A49 (A40 Ross-on-Wye to Shrewsbury) » Publications » Final strategy document » Final strategy document
Contact us

by phone or email

Register for
email alerts

On information that's important to you

Feature

Better information for your journey

The National Traffic Control Centre collects real-time information on road conditions.

Quick Links

How We Manage Our Roads

In this section you can find out more about how we manage and maintain these roads and plan for the future

The Project Control Framework

On 1st April 2008 we launched the Project Control Framework. The Framework sets out how we, together with the Department for Transport, manage and deliver major improvement projects.

Traffic news on your desktop

Helpful ways to access the latest traffic information when you need it.

Final strategy document

8 strategy impact statement

8 Strategy Impact Statement

8.1 Introduction

8.1.1 This Route Management Strategy study has identified a number of key route issues and, to address these, a strategy based on Route Outcomes (RO's) has been devised. The Strategy Impact Statement demonstrates how the implementation of the Route Outcomes will result in a beneficial impact on the performance of the route. This chapter also highlights the priority that will be given to each of the Route Outcomes, and contains tables that illustrate the impact of the key Route Outcomes on route issues, route functions, land use and development control, and policy objectives.

8.2 Key Route Outcomes

Chapter 7 outlines the Route Outcomes that have been developed. Based on an analysis of route issues and the consultation that has been undertaken, a number of key route outcomes have been identified. These have been determined on the basis of the degree of impact they are expected to have on the route functions and issues. The Key Route Outcomes are as follows:

RO1:To adopt a consistent, realistic and enforceable approach in the management of vehicle speeds along the route
RO2:To improve overtaking opportunities to improve the safety and economic efficiency of the route
RO3:To improve safety by seeking to reduce the number of personal injury collisions along the route
RO5:To improve non-motorised user facilities to enhance accessibility along and across the route
RO6:To improve the performance of the A49 through Hereford
RO7:Seek to facilitate and support economic activity along the route through a proactive development control strategy
RO10:To improve lay-by provision along the route

8.3 Additional Route Outcomes

8.3.1 The other route outcomes that are considered to have a lower priority are as follows:

RO4:To improve alignment to enhance the safety and economic efficiency of the route
RO8:To enhance the provision of, and rationalisation of signing and road markings along the route
RO9:To seek to facilitate improvement of public transport facilities along the route
RO11:To seek to reduce the environmental impact of the route

8.4 Key Route Outcomes Analysis

The key Route Outcomes are expected to have a positive impact on the route as a whole. The following tables illustrate the impact of the key Route Outcomes:

  • Key Route Outcomes in relation to Route Issues (Table 8.1)
  • Key Route Outcomes in relation to Route Functions (Table 8.2)
  • Key Route Outcomes in relation to Development Control (Table 8.3)
  • Key Route Outcomes in relation to Policy Objectives (Table 8.4)
Table 8.1 Key Route Outcomes in relation to Route Issues
Route FunctionsRoute Issues
 Speed Management RO1Overtaking RO2Anti-Collision RO3Non- Motorised Users RO5Hereford RO6Economic Activity RO7Lay-bys RO10
Personal injury collisionsPositive ImpactPositive ImpactPositive ImpactPositive ImpactPositive ImpactPositive ImpactPositive Impact
Cyclist/Pedestrian/Equestrian Accessibility and Safety IssuesPositive ImpactPositive ImpactPositive ImpactPositive ImpactPositive ImpactPositive Impact 
Limited Safe Overtaking OpportunitiesPositive ImpactPositive ImpactPositive Impact  Positive Impact 
Vehicle Speeds through Settlements along the RoutePositive ImpactPositive ImpactPositive ImpactPositive Impact Positive Impact 
Inconsistent SigningPositive Impact Positive ImpactPositive ImpactPositive ImpactPositive ImpactPositive Impact
Inconsistent Journey TimesPositive ImpactPositive ImpactPositive Impact Positive ImpactPositive ImpactPositive Impact
Congestion in Hereford  Positive ImpactPositive ImpactPositive ImpactPositive Impact 
Provision and Integration of Public Transport   Positive ImpactPositive ImpactPositive ImpactPositive Impact

Key Route Outcomes in relation to Route Issues (Table 8.2)
Route FunctionsKey Route Outcomes
 Speed Management RO1Overtaking RO2Anti-Collision RO3Non- Motorised Users RO5Hereford RO6Economic Activity RO7Lay-bys RO10
F1 A strategic link between South Wales and the Midlands via the English Trunk RoadNetworkPositive ImpactPositive ImpactPositive Impact Positive ImpactPositive ImpactPositive Impact
F2 A regional spine; providing for north-south movements and connections to otherroutes within the regionPositive ImpactPositive ImpactPositive Impact Positive ImpactPositive ImpactPositive Impact
F3 Contributes to and facilitates economic activity, and regeneration aspirationsPositive ImpactPositive ImpactPositive Impact Positive ImpactPositive ImpactPositive Impact
F4 Provides a public transport route and opportunities for modal interchange   Positive ImpactPositive ImpactPositive ImpactPositive Impact
F5 A local road providing access for local communities along and near the route to everyday facilitiesPositive ImpactPositive ImpactPositive ImpactPositive Impact   
F6 Providing access to shopping, education, work, leisure and health facilities for motorised and non-motorised usersPositive ImpactPositive ImpactPositive ImpactPositive ImpactPositive ImpactPositive ImpactPositive Impact
F7 Providing access for local commercial, tourism and farming activitiesPositive ImpactPositive ImpactPositive ImpactPositive ImpactPositive ImpactPositive ImpactPositive Impact

Table 8.3 - Key Route Outcomes in relation to Development Control
Development Control mattersKey Route Outcomes
 Speed Management RO1Overtaking RO2Anti-Collision RO3Non- Motorised Users RO5Hereford RO6Economic Activity RO7Lay-bys RO10
Encourage Use of Alternatives to the Private Car to Access New Developments   Positive ImpactPositive ImpactPositive ImpactPositive Impact
Maintain Safety and the Function of the A49, particularly as a Local RoutePositive ImpactPositive ImpactPositive ImpactPositive ImpactPositive ImpactPositive ImpactPositive Impact
Support Appropriate Development along the Route   Positive ImpactPositive ImpactPositive Impact 

Table 8.4 Key Route Outcomes in Relation to Policy Objectives
Policy ObjectivesKey Route Outcomes
 Speed Management RO1Overtaking RO2Anti-Collision RO3Non- Motorised Users RO5Hereford RO6Economic Activity RO7Lay-bys RO10
Retain and protect the landscape by minimising and mitigating impacts from the roadPositive Impact   Positive Impact  
Improve the built environment in rural settlements along the routePositive Impact      
Maintain village character along the routePositive Impact  Positive Impact   
Protect watercourses and biodiversity   Positive Impact   
To assist efforts to improve air quality within the Hereford Air Quality Management Zone   Positive ImpactPositive Impact  
Seek to reduce the number and severity of personal injury collisions amongst users ofthe routePositive ImpactPositive ImpactPositive ImpactPositive ImpactPositive Impact Positive Impact
Seek to provide safe conditions for vulnerable road user groupsPositive Impact Positive ImpactPositive ImpactPositive Impact Positive Impact
Reduce opportunities and need for drivers to overtake at unsuitable locations along the routePositive ImpactPositive ImpactPositive ImpactPositive Impact  Positive Impact
To provide a standard of route appropriate to all its defined functionsPositive ImpactPositive ImpactPositive ImpactPositive ImpactPositive ImpactPositive ImpactPositive Impact
To seek to ensure there are suitable stopping/resting places along the route  Positive Impact   Positive Impact
To achieve a consistent and high standard of signing along the routePositive ImpactPositive ImpactPositive ImpactPositive ImpactPositive ImpactPositive ImpactPositive Impact
To seek to ensure community safety through the management of traffic speedsPositive ImpactPositive ImpactPositive ImpactPositive Impact   
To seek to ensure safe, easy access to facilities along the A49, especially schools, particularly in rural settlementsPositive Impact Positive ImpactPositive Impact Positive ImpactPositive Impact
Seek to support economic regeneration in the regionPositive ImpactPositive ImpactPositive Impact Positive ImpactPositive ImpactPositive Impact
Seek to contribute to economic activity by maintaining journey time reliability along the route and improving it through HerefordPositive ImpactPositive ImpactPositive Impact Positive ImpactPositive ImpactPositive Impact
Seek to contribute to economic activity by improving accessibilityPositive ImpactPositive Impact Positive ImpactPositive ImpactPositive ImpactPositive Impact
To assist in reducing congestion on the A49 within Hereford  Positive ImpactPositive ImpactPositive ImpactPositive Impact 
To provide a standard of route appropriate to its strategic functionsPositive ImpactPositive ImpactPositive ImpactPositive ImpactPositive ImpactPositive ImpactPositive Impact
Seek to improve access across and along the route for pedestrians, cyclists and other non-motorised usersPositive Impact  Positive ImpactPositive Impact Positive Impact
Reduce community severance, improve access to facilities, particularly for pedestrians, in settlements along the routePositive Impact Positive ImpactPositive Impact   
Seek to encourage the use of public transport through increased awareness andimproved facilities   Positive ImpactPositive Impact Positive Impact
Seek to encourage the use of public transport through increased integration   Positive ImpactPositive Impact Positive Impact
To work in partnership with relevant organisations to make better use of thenetworkPositive ImpactPositive ImpactPositive ImpactPositive ImpactPositive ImpactPositive ImpactPositive Impact

8.5 Development Control

8.5.1 An assessment of the likely impact of future development within the study corridor has been set out in the Land Use & Development Control statement. It is concluded that most of the future development along the A49 is centred on the Market Towns, Shrewsbury and Hereford. Within Herefordshire, most of the future development allocations along the A49 are within Hereford. This may lead to increased congestion on the A49 in Hereford.

8.5.2 Within Shropshire, Craven Arms is identified as a Strategic Growth Centre, and there are also future development allocations in Leominster and Ludlow. These allocations may result in increased trips along the A49, particularly to Shrewsbury.

8.5.3 The impact, individual and combined, of these developments should be monitored by the HA to ensure the functions and key Route Outcomes are not compromised.

8.6 What Happens Next?

8.6.1 The Highways Agency area team will follow the procedures set out in the Programme Objectives Guide (POG) in order to identify and develop appropriate actions to deliver the Route Outcomes from the Route Management Strategy.