Soft Drinks
National Pricing
Study
Report
Prepared for
Department of Trade and Industry
By Verdict Research
Issued
October 1999
If you have any questions regarding this document please contact :
Verdict Research Limited
Newlands House
40 Berners Street London W1P 4DX
Telephone: 020 7255 6400 Fax: 020 7637 5951
E-mail: consulting@verdict.co.uk
Table of Contents
Summary of Main Findings
Price Visibility and Clarity of Pricing Information (On-Trade)
- 41.8% of establishments visited displayed soft drinks prices in a clearly visible manner (ranging from 49.8% for cafés/restaurants of 29.9% for pubs and wine bars).
- 41.0% of establishments visited displayed beer or lager prices in a clearly visible manner (ranging from 46.6% of cafés/restaurants to 37.3% of pubs and wine bars).
- Less than half of those establishments visited that displayed soft drinks prices clearly (i.e. 17.7% of all establishments visited) also indicated the actual measure served (ranging from 18.5% of hotels and inns to 16.9% of pubs and wine bars).
- Around three-quarters of those establishments which displayed beer or lager prices clearly (i.e. 31.9% of all establishments visited) also indicated the actual measure served (ranging from 35.5% of hotels and inns to 24.0% of sports/music clubs, sports
centres, theatres, concert halls and rail and air terminals).
Price Levels (On-Trade and Off-Trade)
- Drinks were bought in half pint (284ml) or 250ml measures. If unavailable, the closest size available was bought.
- The average prices for the cheapest available regular cola, lemonade and mineral water ranged between:
- In the On-Trade, the cheapest available fruit juice, which was often sold in small measures, had an average price of £6.08 per
litre. When the different soft drinks were sold in the fixed measure band of 251ml to 284ml, the difference between fruit juice and the other soft drinks was less pronounced. The price per litre for fruit juice within this measure band fell to £4.00 per
litre, against £3.36 to £3.86 per litre for the three other soft drinks sold in this measure band.
- In the Off-Trade, the cheapest available fruit juice had an average price of £1.70 per
litre.
- The average prices for the cheapest available beer and lager were:
- - £3.81 and £4.20 per litre respectively in the On-Trade
- £2.16 and £2.21 per litre respectively in the Off-Trade
Relationship Between Price Displays and Price Levels (On-Trade)
- The average price of the cheapest available soft drinks was £4.13 per litre where the price was clearly displayed, £4.36 per litre where the price was displayed but not clearly legible and £4.44 per litre where the price was not displayed.
- The average price of the cheapest available beer and lager was £4.01 per litre where the price was clearly displayed, £3.84 per litre where the price was displayed but not clearly legible and £4.17 per litre where the price was not displayed at all.
Objectives of the Survey
(I) To establish the prices charged for a selection of soft drinks and, because establishments sell soft drinks in different sizes, the unit price, in order to compare the value for money being offered in different establishments.
(ii) To establish reference prices for popular alcoholic drinks eg a pint of beer or lager in order to establish the size of the price differential between soft and alcoholic drinks.
(iii) To consider whether for soft drinks the difference between the supermarket/take-home price and the price charged for consumption on premises is significantly different than for beer or lager.
(iv) To establish what are current price display practices for soft drinks consumed on the premises in (a) pubs and (b) other establishments.
(v) To establish whether there is a relationship between prices charged for soft drinks and the existence and nature of price displays.
Sample Design
884 establishments selected at random from the Yellow Pages Directory and intended therefore to be representative of such outlets across Great Britain.
A full description of the Sampling Procedure adopted is available.
ON-TRADE (768)
Consisting of Cafés & Restaurants (317), Public Houses & Wine Bars (201), Hotels & Inns (200) and Other Establishments* (50) serving soft and alcoholic drinks on the premises to the general public.
* Other Establishments were those where soft drinks are served/consumed on the premises, but drinking is not the establishments main purpose:
OFF-TRADE (116)
Consisting of Supermarkets (106) and
Off-Licences (10) selling soft and alcoholic drinks for consumption elsewhere.
Coverage & Analysis
Measuring of the prices of four soft drinks and two alcoholic drinks:
Regular (non-Diet) Cola
Lemonade
Pure Fruit Juice
Sparkling Mineral Water
Beer
Lager
Standard size set – half pint (284 ml) or 250 ml.
Cheapest drink on display (including promotions).
Unit prices analysis –
£ per litre.
Order of preference for the type of – drink draught => bottled => canned.
Order of preference for packaging – draught-flow system => ordinary can => bottle.
Full description of method provided for every field worker.
Price Display and Visibility - Soft Drinks
On-Trade
|
SOFT DRINKS
PRICE/MEASURE DISPLAYS
|
Total
On-Trade
|
Cafés &
Restaurants
|
Pubs &
Wine Bars
|
Hotels &
Inns
|
Other*
|
| Numbers of establishments visited selling each drink |
768
|
317
|
201
|
200
|
50
|
|
(%)
|
(%)
|
(%)
|
(%)
|
(%)
|
| All stocking this type of drink |
100
|
100
|
100
|
100
|
100
|
| Displaying price: |
68.1
|
68.1
|
67.2
|
68.0
|
72.0
|
| — and prices clearly visible |
41.8
|
49.8
|
29.9
|
40.5
|
44.0
|
| — and prices not clearly visible |
26.3
|
18.3
|
37.3
|
27.5
|
28.0
|
| The quantity of drink served is indicated |
27.1
|
23.3
|
33.3
|
26.5
|
28.0
|
| Prices clearly visible & quantity of drink served is indicated |
17.7
|
17.7
|
16.9
|
18.5
|
18.0
|
*Other = Sports/music clubs, sports
centres, cinemas, theatres, concert halls, rail & air terminals.
The cheapest drink available in each category was bought. Drinks were bought in half-pint (284ml) or 250ml sizes. If this was not possible, the closest size was bought.
Price Display and Visibility - Alcoholic Drinks
On-Trade
ALCOHOLIC DRINKS
PRICE/MEASURE DISPLAYS
|
Total
On-Trade
|
Cafés &
Restaurants
|
Pubs &
Wine Bars
|
Hotels &
Inns
|
Other*
|
| Numbers of establishments visited selling each drink |
768
|
279
|
201
|
200
|
50
|
|
(%)
|
(%)
|
(%)
|
(%)
|
(%)
|
| All stocking this type of drink |
100
|
100
|
100
|
100
|
100
|
| Displaying price: |
68.8
|
68.5
|
74.6
|
75.0
|
74.0
|
| — and prices clearly visible |
41.0
|
46.6
|
37.3
|
44.0
|
44.0
|
| — and prices not clearly visible |
27.8
|
21.9
|
37.3
|
31.0
|
30.0
|
| The quantity of drink served is indicated |
50.5
|
50.2
|
58.2
|
55.0
|
42.0
|
| Prices clearly visible & quantity of drink served is indicated |
31.9
|
35.1
|
31.8
|
35.5
|
24.0
|
*Other = Sports/music clubs, sports
centres, cinemas, theatres, concert halls, rail & air terminals.
The cheapest drink available in each category was bought. Drinks were bought in half-pint (284ml) or 250ml sizes. If this was not possible, the closest size was bought.
Prices Charged
On-Trade
ON-TRADE:
Actual Price
Charged |
Regular
Cola
|
Lemonade
|
Fruit
Juice
|
Mineral
Water
|
Beer
|
Lager
|
| No of establishments visited selling each drink |
764
|
747
|
757
|
692
|
659
|
718
|
|
(%)
|
(%)
|
(%)
|
(%)
|
(%)
|
(%)
|
| Less than £1.25 |
89.4
|
91.7
|
83.5
|
81.1
|
49.5
|
45.4
|
| £1.26 to £1.50 |
7.1
|
5.6
|
9.0
|
12.3
|
8.3
|
7.7
|
| £1.51 to £1.75 |
2.2
|
1.3
|
3.3
|
1.6
|
7.3
|
6
|
| £1.76 to £2.00 |
0.5
|
0.4
|
1.6
|
2.0
|
16.4
|
16.4
|
| £2.01 to £3.00 |
0.1
|
0.3
|
1.7
|
1.0
|
15.3
|
21.7
|
| Over £3.00 |
|
|
0.3
|
0.1
|
0.9
|
0.7
|
| Not recorded/free of charge |
0.7
|
0.7
|
0.7
|
1.4
|
2.3
|
2.1
|
Base = 100% = All establishments visited selling a given type of drink
The cheapest drink available in each category was bought. Drinks were bought in half-pint (284ml) or 250ml sizes. If this was not possible, the closest size was bought.
Prices Charged
Off-Trade
OFF-TRADE:
Actual Price
Charged |
Regular
Cola
|
Lemonade
|
Fruit
Juice
|
Mineral
Water
|
Beer
|
Lager
|
| No of establishments visited selling each drink |
116
|
114
|
115
|
112
|
114
|
115
|
|
(%)
|
(%)
|
(%)
|
(%)
|
(%)
|
(%)
|
| Less than £1.25 |
98.3
|
100
|
97.4
|
97.3
|
59.6
|
69.6
|
| £1.26 to £1.50 |
0.9
|
|
2.6
|
|
14.9
|
7.8
|
| £1.51 to £1.75 |
|
|
|
1.8
|
7.9
|
1.7
|
| £1.76 to £2.00 |
|
|
|
|
5.3
|
7.8
|
| £2.01 to £3.00 |
0.9
|
|
|
|
7.0
|
7.0
|
| Over £3.00 |
|
|
|
|
4.4
|
5.2
|
| Not recorded |
|
|
|
0.9
|
0.9
|
0.9
|
Base = 100% = All establishments visited selling a given type of drink
The cheapest drink available in each category was bought. Drinks were bought in half-pint (284ml) or 250ml sizes. If this was not possible, the closest size was
bought.
Drinks Measure Sold (ml)
On-Trade
ON-TRADE:
Drinks Measure
Sold (ml) |
Regular
Cola
|
Lemonade
|
Fruit
Juice
|
Mineral
Water
|
Beer
|
Lager
|
| No of establishments visited selling each drink |
764
|
747
|
757
|
692
|
659
|
718
|
|
(%)
|
(%)
|
(%)
|
(%)
|
(%)
|
(%)
|
| Less than 226 ml |
14.3
|
9.4
|
63.9
|
17.2
|
|
0.3
|
| 226 to 250 ml |
17.0
|
21.6
|
13.9
|
26.3
|
1.8
|
1.9
|
| 251 to 284 ml |
31.8
|
35.5
|
10.6
|
8.8
|
46.3
|
45.1
|
| 285 to 330 ml |
28.1
|
26.0
|
8.7
|
35.0
|
7.1
|
11.7
|
| Over 330 ml |
7.6
|
6.3
|
2.1
|
10.7
|
33.5
|
29.0
|
| Not recorded |
1.2
|
1.3
|
0.8
|
2.0
|
11.2
|
12.0
|
Base = 100% = All establishments visited selling a given type of drink
The cheapest drink available in each category was bought. Drinks were bought in half-pint (284ml) or 250ml sizes. If this was not possible, the closest size was bought.
Drinks Measure Sold (ml)
Off-Trade
OFF-TRADE:
Drinks Measure
Sold (ml) |
Regular
Cola
|
Lemonade
|
Fruit
Juice
|
Mineral
Water
|
Beer
|
Lager
|
| No of establishments visited selling each drink |
116
|
114
|
115
|
112
|
114
|
115
|
|
(%)
|
(%)
|
(%)
|
(%)
|
(%)
|
(%)
|
| Less than 226 ml |
4.3
|
4.4
|
27
|
3.6
|
-
|
0.9
|
| 226 to 250 ml |
14.7
|
24.6
|
23.5
|
3.6
|
0.9
|
5.2
|
| 251 to 284 ml |
-
|
0.9
|
0.9
|
-
|
14
|
16.5
|
| 285 to 330 ml |
60.3
|
47.4
|
4.3
|
51.8
|
14
|
19.1
|
| Over 330 ml |
18.1
|
18.4
|
39.1
|
35.7
|
69.3
|
53.9
|
| Not recorded |
2.6
|
4.4
|
5.2
|
5.4
|
1.8
|
4.3
|
Base = 100% = All establishments visited selling a given type of drink
The cheapest drink available in each category was bought. Drinks were bought in half-pint (284ml) or 250ml sizes. If this was not possible, the closest size was bought.
Price per Litre
On-Trade
ON-TRADE:
Price/Litre |
Regular
Cola
|
Lemonade
|
Fruit
Juice
|
Mineral
Water
|
Beer
|
Lager
|
|
%
|
%
|
%
|
%
|
%
|
%
|
| £1.00 or less |
0.3
|
0.1
|
0.1
|
0.6
|
0.2
|
0.1
|
| £1.01 to £2.00 |
5.0
|
5.0
|
1.7
|
7.1
|
1.2
|
0.8
|
| £2.01 to £3.00 |
21.5
|
22.6
|
6.7
|
15.5
|
21.9
|
7.1
|
| £3.01 to £4.00 |
42.7
|
48.7
|
13.9
|
43.6
|
41.9
|
49.6
|
| £4.01 to £5.00 |
17.8
|
14.9
|
16.5
|
19.5
|
11.5
|
13.1
|
| Over £5.00 |
11.0
|
6.7
|
59.7
|
10.7
|
11.5
|
16.7
|
| Not Recorded/Free |
1.7
|
2.0
|
1.4
|
3.0
|
11.8
|
12.6
|
| TOTAL |
100.0
|
100.0
|
100.0
|
100.0
|
100.0
|
100.0
|
The cheapest drink available in each category was bought. Drinks were bought in half-pint (284ml) or 250ml sizes. If this was not possible, the closest size was bought.
Price per Litre
Off-Trade
OFF-TRADE:
Price/Litre |
Regular
Cola
|
Lemonade
|
Fruit
Juice
|
Mineral
Water
|
Beer
|
Lager
|
|
%
|
%
|
%
|
%
|
%
|
%
|
| £1.00 or less |
39.7
|
45.6
|
25.2
|
34.8
|
27.2
|
27.0
|
| £1.01 to £2.00 |
56.0
|
49.1
|
33.0
|
53.6
|
24.6
|
23.5
|
| £2.01 to £3.00 |
0.9
|
0.9
|
33.0
|
3.6
|
21.9
|
18.3
|
| £3.01 to £4.00 |
|
|
3.5
|
0.9
|
14.9
|
20.0
|
| £4.01 to £5.00 |
0.9
|
|
|
|
6.1
|
3.5
|
| Over £5.00 |
|
|
|
0.9
|
2.6
|
2.6
|
| Not Recorded/Free |
2.5
|
4.4
|
5.3
|
6.2
|
2.7
|
5.1
|
| TOTAL |
100.0
|
100.0
|
100.0
|
100.0
|
100.0
|
100.0
|
The cheapest drink available in each category was bought. Drinks were bought in half-pint (284ml) or 250ml sizes. If this was not possible, the closest size was bought.
Price per Litre
The Proportion of Sales in Different Price Ranges
Total Soft Drinks by On-Trade Establishment Visited
|
Price/Litre
|
Cafés &
Restaurants |
Public Houses
& Winebars
|
Hotels
& Inns |
Other*
|
|
%
|
%
|
%
|
%
|
| £1.00 or less |
0.6
|
0.5
|
|
|
| £1.01 to £2.00 |
5.7
|
0.5
|
1.5
|
10.0
|
| £2.01 to £3.00 |
12.9
|
6.0
|
4.5
|
24.0
|
| £3.01 to £4.00 |
28.4
|
32.3
|
21.0
|
28.0
|
| £4.01 to £5.00 |
34.7
|
38.8
|
40.0
|
26.0
|
| Over £5.00 |
16.7
|
21.4
|
32.0
|
12.0
|
| Not Recorded/Free |
1.0
|
0.5
|
1.0
|
|
| TOTAL |
100.0
|
100.0
|
100.0
|
100.0
|
*Other = Sports/music clubs, sports
centres, cinemas, theatres, concert halls, rail & air terminals.
The cheapest drink available in each category was bought. Drinks were bought in half-pint (284ml) or 250ml sizes. If this was not possible, the closest size was bought.
Price per Litre
The Proportion of Sales in Different Price Ranges
Total Alcoholic Drinks by On-Trade Establishment Visited
|
Price/Litre
|
Cafés &
Restaurants
|
Public Houses & Winebars
|
Hotels
& Inns
|
Other*
|
|
%
|
%
|
%
|
%
|
| £1.00 or less |
0.4
|
|
|
|
| £1.01 to £2.00 |
1.1
|
3.0
|
1.5
|
4.0
|
| £2.01 to £3.00 |
4.7
|
20.9
|
11.5
|
20.0
|
| £3.01 to £4.00 |
35.6
|
52.2
|
54.5
|
44.0
|
| £4.01 to £5.00 |
12.4
|
7.5
|
13.5
|
4.0
|
| Over £5.00 |
33.5
|
5.5
|
8.5
|
18.0
|
| Not Recorded |
12.3
|
10.9
|
10.5
|
10.0
|
| TOTAL |
100.0
|
100.0
|
100.0
|
100.0
|
*Other = Sports/music clubs, sports
centres, cinemas, theatres, concert halls, rail & air terminals.
The cheapest drink available in each category was bought. Drinks were bought in half-pint (284ml) or 250ml sizes. If this was not possible, the closest size was bought.
Price per Litre
The Proportion of Sales in Different Price Ranges
Total Soft Drinks vs Total Alcoholic Drinks - On-Trade By Region
|
Price/Litre
|
Total GB
|
Scotland
|
Northern England
|
Midlands
|
Wales
|
Southern England
|
|
Total Soft Drinks
|
Total
Alcoholic
Drinks
|
Total Soft Drinks
|
Total
Alcoholic
Drinks
|
Total Soft Drinks
|
Total
Alcoholic
Drinks
|
Total Soft Drinks
|
Total
Alcoholic
Drinks
|
Total Soft Drinks
|
Total
Alcoholic
Drinks
|
Total Soft Drinks
|
Total
Alcoholic
Drinks
|
|
%
|
%
|
%
|
%
|
%
|
%
|
%
|
%
|
%
|
%
|
%
|
%
|
| £1.00 or less |
0.3
|
0.2
|
1.1
|
|
1.0
|
0.5
|
|
|
|
|
|
|
| £1.01 to £2.00 |
4.7
|
1.0
|
2.3
|
|
7.5
|
1.6
|
2.7
|
3.9
|
|
2.3
|
2.0
|
1.3
|
| £2.01 to £3.00 |
16.6
|
14.5
|
8.0
|
13.6
|
11.4
|
21.1
|
9.7
|
8.4
|
13.0
|
9.1
|
8.0
|
8.0
|
| £3.01 to £4.00 |
37.2
|
45.8
|
31.0
|
59.3
|
30.3
|
58.4
|
30.3
|
47.2
|
17.4
|
43.2
|
23.7
|
31.5
|
| £4.01 to £5.00 |
17.2
|
12.3
|
36.8
|
12.3
|
30.3
|
5.9
|
46.0
|
9.6
|
32.6
|
15.9
|
34.9
|
13.9
|
| Over £5.00 |
22.0
|
14.1
|
20.7
|
8.6
|
17.4
|
7.6
|
10.8
|
12.4
|
37.0
|
2.3
|
30.5
|
35.7
|
| Not Recorded/Free |
2.0
|
12.1
|
0.1
|
6.2
|
2.1
|
4.9
|
0.5
|
18.5
|
|
27.3
|
0.9
|
9.6
|
| TOTAL |
100.0
|
100.0
|
100.0
|
100.0
|
100.0
|
100.0
|
100.0 |
100.0 |
100.0
|
100.0
|
100.0
|
100.0
|
The cheapest drink available in each category was bought. Drinks were bought in half-pint (284ml) or 250ml sizes. If this was not possible, the closest size was bought.
On-Trade Price & Price Displays
Assessing the relationship between price levels and the
presence of price displays and their visibility in establishments visited.
|
Mean
Price/Litre
|
Prices Are…
|
Clearly
Visible
|
Not Clearly
Visible
|
Not
Displayed
|
|
£/L
|
£/L
|
£/L
|
| Soft Drinks: |
|
|
|
| - Mean
Price/Litre |
4.13
|
4.36
|
4.44
|
| - At 95% confidence level |
3.96 — 4.30
|
4.10 — 4.62
|
4.22 — 4.66
|
| Alcoholic Drinks: |
|
|
|
| - Mean
Price/Litre |
4.01
|
3.84
|
4.17
|
| - At 95% confidence level |
3.82 — 4.20
|
3.65 — 4.03
|
3.91 — 4.43
|
Mean Price/Litre for Soft Drinks is split by whether or not Soft Drinks' prices are displayed.
Mean Price/Litre for Alcoholic Drinks is split by whether or not Alcoholic Drinks' prices are displayed.
The cheapest drink available in each category was bought. Drinks were bought in half-pint (284ml) or 250ml sizes. If this was not possible, the closest size was bought.
On-Trade Price & Method of Dispense
Assessing the relationship between price levels and the
method - packaging or dispense - by which the drinks are served or sold.
|
Mean
Price/Litre
|
Alcoholic Drinks
|
Soft Drinks
|
|
On-Trade
|
Off-Trade
|
On-Trade
|
Off-Trade
|
|
£/L
|
£/L
|
£/L
|
£/L
|
| METHOD OF DISPENSE |
|
|
|
|
| — Draught/Tap |
3.54
|
NA
|
3.83
|
NA
|
| — Bottled (Glass/Plastic) |
6.23
|
3.07
|
4.78
|
1.31
|
| — Canned |
4.06
|
1.72
|
3.53
|
1.50
|
| — Other Methods |
5.82
|
NA
|
3.90
|
1.32
|
The cheapest drink available in each category was bought. Drinks were bought in half-pint (284ml) or 250ml sizes. If this was not possible, the closest size was bought.
On-Trade Price & Size of Measure (ml) - Soft Drinks
Assessing the relationship between price levels and the
actual size of the measure of soft drinks recorded in this survey.
|
Mean
Price/Litre
|
Soft Drinks
|
|
On-Trade
|
Off-Trade
|
|
% of
establishments
selling
|
Mean
Price/Litre
|
% of
establishments
selling
|
Mean
Price/Litre
|
| Total establishments visited |
768
|
|
116
|
|
| MEASURE SOLD (ml) |
(%)
|
£/L
|
(%)
|
£/L
|
| — Less than 225 ml |
26.2%
|
5.87
|
9.8%
|
2.42
|
| — 226 to 250 ml |
19.7
|
4.12
|
16.6
|
1.56
|
| — 251 to 284 ml |
21.7
|
3.67
|
0.5
|
1.06
|
| — 285 to 330 ml |
24.5
|
3.41
|
41.0
|
1.20
|
| — Over 330 ml |
6.7
|
3.09
|
27.8
|
0.71
|
| Not recorded |
1.2
|
NA
|
4.4
|
NA
|
The cheapest drink available in each category was bought. Drinks were bought in half-pint (284ml) or 250ml sizes. If this was not possible, the closest size was bought.
On-Trade Price & Size of Measure (ml) - Alcoholic Drinks
Assessing the relationship between price levels and the
actual size of the measure of alcoholic drinks recorded in this survey.
|
Mean
Price/Litre
|
Alcoholic Drinks
|
|
On-Trade
|
Off-Trade
|
|
% of
establishments
selling
|
Mean
Price/Litre
|
% of
establishments
selling
|
Mean
Price/Litre
|
| Total establishments visited |
768
|
|
115
|
|
| MEASURE SOLD (ml) |
(%)
|
£/L
|
(%)
|
£/L
|
| — Less than 225 ml |
0.2%
|
3.39
|
0.5%
|
5.35
|
| — 226 to 250 ml |
1.9
|
5.42
|
3.1
|
3.56
|
| — 251 to 284 ml |
45.7
|
3.80
|
15.3
|
3.15
|
| — 285 to 330 ml |
9.4
|
6.39
|
16.6
|
2.99
|
| — Over 330 ml |
31.3
|
3.48
|
61.6
|
1.63
|
| Not recorded |
11.5
|
NA
|
2.9
|
NA
|
The cheapest drink available in each category was bought. Drinks were bought in half-pint (284ml) or 250ml sizes. If this was not possible, the closest size was bought.
On-Trade Price & Fixed Size of Measure (251-284ml)
Assessing the relationship between price levels
within a fixed size of measure.
On-Trade
Establishments Visited |
Regular
Cola
|
Lemonade
|
Fruit
Juice
|
Mineral
Water
|
Beer
|
Lager
|
| Hotels & Inns |
3.52
|
3.38
|
3.84
|
4.28
|
3.68
|
4.01
|
| Cafés & Restaurants |
3.64
|
3.57
|
4.30
|
3.77
|
4.08
|
4.32
|
| Pubs & Wine Bars |
3.30
|
3.20
|
3.40
|
3.38
|
3.34
|
3.57
|
| Other Establishments* |
3.15
|
2.83
|
3.22
|
3.84
|
2.99
|
3.49
|
| Total On-Trade |
3.47
|
3.36
|
4.00
|
3.86
|
3.64
|
3.95
|
This table examines in greater depth the 251 to 284ml band shown on the previous two pages.
*Other = Sports/music clubs, sports
centres, cinemas, theatres, concert halls, rail & air terminals.
The cheapest drink available in each category was bought. Drinks were bought in half-pint (284ml) or 250ml sizes. If this was not possible, the closest size was bought.
Back to Prices policy page
|
