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| At this evening event you’ll get all the latest insights and a free copy of ‘Why women shop on Venus and men shop on Mars’ – 32 pages of research and analysis. |
 | Women consumers are responsible for 85% of FMCG purchases and have overtaken men as web users. These presentations will bring together the latest insights about women consumers, the difference between men and women shoppers and what you need to do to make sure you are engaging them in the right way.
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| The Inserts Council seeks to represent the interests of all members involved in the inserts process - from clients, agencies and media buyers, to printers and publishers. |
 | Here you will find all general information and FAQs that may be of interest to members and visitors alike. Anything from industry statistics to positioning statements and new initiatives.
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| Chair of the DMA Social Media Council, Toby Beresford, outlines the main findings from the Value of Social Media Report and what this means for the industry. |
 | In the world of direct marketing it sometimes seems like social media has been (and still is) a source of hype and red herrings as much as new opportunities for serious professional marketers
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