HOW TO ANALYSE
RESPONSES
How will you analyse
responses?
The precise method of
analysis will depend on the consultation technique used.
The following broad steps can be applied to most consultation exercises:
Step 1:
Ensure that accurate and complete records are kept of all responses,
whether received through a formal written consultation or more interactive
methods.
Step 2:
Try to sort the responses into particular types, for example, business
groups, employees’ representative groups and individual views.
This will help you to identify variations in perspectives on particular
issues.
Step 3:
Develop a ‘framework grid’ for analysis by identifying
the key policy issues, themes and proposals, and then summarise
the primary viewpoints on each aspect.
Step 4:
Examine the primary viewpoints and consider the implications for
the Separate the practical/realistic solutions from those that you
know cannot be pursued.
Step 5:
Prepare an outline government response to the consultation based
on your analysis of the responses. This should set out the key themes
identified by the consultation and how you propose to resolve these.
Explanations of why popular recommendations have not been carried
forward should also be included.
Step 6:
Draw together all of the above into a single ‘outcome’
paper.
Step 7:
Deliberate with relevant stakeholders in government to develop a
clear position on the ramifications of what is set out in the outcome
paper.
Another aspect to bear
in mind in the analysis is that when selecting methods, you must
anticipate the kind of results you expect to have at the end of
the process, and how these will be processed and analysed, in order
to feed into decision-making. Otherwise, there is a danger that
decision-makers will become preoccupied with the mechanisms used
to involve the public at the expense of how they will actually use
the end results to support the development of a particular policy.
It may be helpful to use
a timetable that identifies completion dates for key tasks associated
with the consultation exercise. In circumstances where a number
of methods (including e-consultation approaches) have been used
to involve the public to develop a particular policy, the different
responses will need to be integrated.
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